MALMSTEN UNVEILED AS OFFICIAL SWIMMING SUPPLIER
10 Sep 2009
Malmsten AB, a world leader in the provision of moveable floors in pools and Competitor racing lanes, has been appointed as an Official Supplier of British Swimming.
Founded in Sweden in 1974, the Malmsten group of companies sells products and equipment for pools and water sports across the world and aims to lead in terms of new and improved technology, designs and materials.
Malmsten’s exclusive technologies have a strong tradition of being chosen for major international competitions such as Olympic Games and World Championships.
The six-year deal will see Malmsten’s Competitor racing lanes and moveable floors exclusively endorsed by British Swimming, while Malmsten will use their experience and knowledge to compliment work undertaken and advice given by the ASA Facilities Department.
British Swimming Sponsorship Director Katie Brazier is looking forward to forging a strong relationship with Malmsten.
"We are delighted to welcome Malmsten into the British Swimming family,” said Brazier.
“I’m sure that the partnership will provide great benefits for both Malmsten and British Swimming. Together, and working alongside our other official partners and suppliers, we can provide and recommend the best possible advice and products to the swimming industry. ”
Margareta Malmsten, the President and Founder of Malmsten AB, is proud that Malmsten is selected as an Official Supplier of British Swimming.
“The high standards and excellent swimming tradition of British Swimming will be beneficiary to our corporate strategy and we are much looking forward to this working relationship.
“Our goal at Malmsten is to assist our clients in the creation of beautiful, efficient and cost-effective aquatic centres. We sell products and equipment for pools and water sports across the world.
“In Great Britain we work together with two well established suppliers; JP Lennard for the Competitor racing lanes and with Barr + Wray Ltd for our movable floors.
“British Swimming is always among the top nations internationally, and keeps impressing us. With its high goals set to become the best swimming nation in the world, achieving the highest standards at international level including London 2012, it is an honour to be endorsed by British Swimming.”
For further details contact Dave Richards, British Swimming Media Manager, on 01509 632237, 0778 992 6136 or email firstname.lastname@example.org
About British Swimming
British Swimming is the National Governing Body for Swimming, Diving, Synchronised Swimming, Water Polo and Open Water in Great Britain. It is responsible internationally for the high performance representation of the sport. The members of British Swimming are the three Home Countries national governing bodies of England (ASA), Scotland (Scottish ASA) and Wales. (Welsh ASA) British Swimming seeks to enable its athletes to achieve gold medal success at the Olympics, Paralympics, World Championships and Commonwealth Games.
About Malmsten AB
Malmsten is focused solely on products and services for pools, water and swimming activities.
We strive to be the leaders in new and improved technology, designs and materials. The Competitor Racing Lane, with its wave absorbing technology optimizes pool conditions for training and competition and was first used in international competitions 1976. The AquaLevel movable floor is a unique design to improve accessibility and pool functioning. We are proud that Malmsten products can be found in aquatic centres across the world.
Our goal has always been to build long-term relationships with our clients and distributors and JP Lennard has been our sole distributor of the Competitor brand in Great Britain since 1976 and we trust our relationship with Barr + Wray will prove the same.
British Swimming Partners
About British Gas
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