One third of primary school kids can’t swim

17th May 2012

Learning to swim at an early age can ultimately go on to save a child’s life and with drowning being the third most common cause of accidental death in children, it’s concerning to learn that one in three children are now leaving school unable to swim.

The startling new research carried out by Kellogg’s and the ASA has revealed that around 200,000 children will leave primary school this summer unable to swim, amounting to an astonishing two million non-swimmers over the next ten years.

Of those children unable to swim, nearly 40% have never been offered school swimming lessons despite it being a statutory element of the National Curriculum.

In response to the findings the ASA and Kellogg’s are today (Thursday 17 May) meeting with the government to urge parliamentarians, policy makers, local authorities and relevant organisations to prioritise the only sport that saves lives so every child has the opportunity to learn to swim irrespective of socio-economic and ethnic background.

The research also highlighted the role of parents in helping their children learn to swim and discovered that without school swimming many children would miss out completely on the chance to learn as one in six parents admits they never take their child swimming.

New ICAN badges and certificates for young learners