British Gas inspires the nation to learn to swim
9 August 2011
The ASA and principal sponsor British Gas have re-launched their Learn to Swim programme to inspire the nation to learn to swim.
This latest venture sees the current ASA’s National Plan for Teaching Swimming (NPTS) up-graded and re-launched as the British Gas ASA Learn to Swim Framework with a greater focus on the elements aimed at children and adults learning this vital life skill.
The framework is well established and this partnership is a progressive step forward to ensure the ASA remains a world leader in Learn to Swim programmes.
Using fun and games to help children develop the skills to become competent swimmers, the core structure of the revised British Gas ASA Learn to Swim Framework will focus on three key elements - Foundation, Stages 1 to 7 and Adult Learn to Swim.
The basis of the framework, which forms the national teaching syllabus, is to take a non-swimmer from their first splash through to developing confidence and competence in the water. The additional ASA Adult Learn to Swim element will be launched later this year, providing learning opportunities for the 20% of adults who are unable to swim.
Each year the ASA helps 600,000 children learn to swim and swimmers are rewarded for their achievements across the British Gas ASA Learn to Swim Framework through the Kellogg’s ASA Awards Scheme; the most successful award scheme in British Sport.
Jon Glenn, the ASA’s Head of Learn to Swim, said: “We are delighted to be entering into a partnership with British Gas to highlight the importance of Learn to Swim.
"The framework is well established and this partnership is a progressive step forward to ensuring the ASA remains a world leader in Learn to Swim programmes.
"One of the ASA’s visions is ‘to ensure everyone has an opportunity to learn to swim’ and with the support of British Gas, I feel we have moved closer to making this a reality.”
Andrew Hogan, brand director, British Gas added: “Supporting the ASA Learn to Swim programme is just one of the ways our support for the ASA provides more opportunities for people to enjoy swimming.
"The British Gas ASA Learn to Swim Programme is an important step towards ensuring that people young and old alike enjoy their time in the water.”
CLICK HERE for more information on the ASA Learn to Swim Framework.